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Researchjournali's Journal Of Marketing - RJOM
| Frequency: Monthly | Publishing Since: 2013 |
| Current Issue: 31/12/2023 | Next Issue: 30/01/2024 |
| RJ Factor: 2.05 | Publication Fee: $39 |
| ISSN: 2348-0947 |
The Journal of marketing publishes research papers on all aspects of marketing management with ideas and best practice in the field of marketing. The journal aims to meet the needs marketing managers, executives, professors and researchers in marketing.
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Published Research Papers
Relationship Between New Product And Salesperson Adoption In Manufacturing Firms In Kenya |This study examined the relationship between new product characteristics and new product adoption by the sales force. The specific objectives of the study were to
Relationship Between Relative Advantage And Salesperson Adoption In Manufacturing Firms In Kenya |
This study examined the relationship between relative advantage and new product adoption by the sales force. The specific objectives of the study were to examine
Effects Of Compensation Systems On The Relationship Between New Product Characteristics And Product Adoption |
This study examined the relationship between new product characteristics and new product adoption by the sales force. The specific objectives of the study investigate the
Introducing A Conceptual Framework For Understanding Sponsor-based Brand Equity In Professional Sports Teams. |
A review of sport brand equity literature published in the last three decades revealed that corporate sponsorship has emerged as one of the main sources
A Comparison Of Market Oriented Behaviour As A Driver Of Business Reputation Among Small And Medium Service Enterprises In Sokoto State, Nigeria |
This study examined the significance of market oriented behaviour on favourable business reputation in small and medium service firms via a cross-sectional survey research design.
About The Journal
Researchjournali's Journal Of Marketing (RJOM) publishes research papers on all aspects of marketing management with ideas and best practice in the field of marketing as a whole. The journal aims to meet the needs audience comprising marketing managers, executives, senior managers, professors and researchers in the subject of marketing. And it encourages good practice in marketing and new research for better understanding of marketing theories, processes and contribution of marketing to the growth of organization. The journal covers following topics related to marketing.
| Market planning | Market segmentation | Sales management |
| Marketing mix | Customer behavior | Marketing intelligence |
| Direct Marketing | Marketing Research | Marketing Theory & Applications |
| Service marketing | B2B Marketing | Marketing for Small Businesses |
| Brand management | International Marketing | Community based marketing |
| Marketing Strategies | Agricultural marketing | Supply Chain Management |
| Sports marketing | Online marketing | Relationship marketing |
| Fashion marketing | Tourism marketing |
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Researchjournali®.com is an international journal publishing house from India and publishes research journals on wide range of academic disciplines. It is a division of private limited company dedicated to online publication and promotion of research in global arena. Researchjournali provides an alternative modern approach to academic publication and makes research paper publication easy and simple. At Researchjournali we provide excellent publishing service with highest professional standards to authors.