There is a growing interest in retail operations of supermarkets chains due to the dominant position supermarket retailers hold in the downstream supply chains. Current literature agrees that there are less works on his area. The present study is a flagship study investigating on branch network variables with a greater impact. Using a mixed research design(descriptive and exploratory)the study employs hotellings,retail location and queuing theory to establish the relationship between store layout and branch network expansion using a sample size of 300 respondents in supermarket retail operations. With a response rate of 61%, the findings reveal that store layout design is significa Download
Instant paper submission
Free plagiarism checking
No copyright transfer
Subject specific journals
Author loyalty reward