The paper’s aim was to examine the immediate effect of Presidential elections on the Zimbabwe Stock Exchange [ZSE]. Using daily data from the general index on the ZSE, the study sought to examine the impact of Presidential elections on the stock market in the pre-election and post –election periods. An event study was conducted for this paper focusing on two key parameters; namely stock return variability and volumes. Daily closing prices on the ZSE general index are used for this analysis for the period of 120 days preceding and 30 days after the 31st July 2013 elections. There is strong evidence of abnormal returns prior to and after the event. However, as we approached the event date,
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