Effect Of Outsourcing On Competitive Advantage: Mediating Role Of Innovation – An
We Understand Your Publishing Needs Better
Effect Of Outsourcing On Competitive Advantage: Mediating Role Of Innovation – An Empirical Study Of Businesses In Ghana
The study investigates the effect of outsourcing on competitive advantage: the mediating role of innovation. 300 businesses that engage in outsourcing in Ghana were selected out of which 231 representing 77% response rate participated. Confirmatory Factor Analysis was done to confirm appropriate variables using Structural Equation Modeling. Data was collected using questionnaires. Purposive and convenient sampling techniques were adopted in selecting respondents. The study found that, transaction cost view of outsourcing inversely relates to competitive advantage. The study also found competence based view and relational view to have impacted positively on competitive advantage. InDownloadViews: 122

Why Researchjournali?

Instant Paper Submission
Author Loyalty Reward
No Copyright Transfer
70% Less Publication Fee

You may also like to read

Relationship Marketing Strategy And Quality Of Products In The Manufacturing Sector In Uganda: A Case

Challenges Of Spare Parts Access In Cement Industry: The Case Of Ethiopian Cement Manufacturers

Cultural Practices And Domestic Violence Against Women: A Managerial Perspective Within Makurdi Metropolis, Benue State,

Analysis Of Challenges In The Private Sector Pharmaceutical Import And Distribution Channel In Ethiopia

Firm-specific Challenges In Export Performance: The Case Of Almeda Textile And Messebo Cement, Ethiopia

Revitalizing A Fading Service - Brand: The Perception Of Top - Management In Ghana